One portfolio overview
Users, sessions, organic clicks and key events for every site on one screen, with period comparisons and freshness on every metric. GA4 and Search Console numbers are labeled and never mixed.
AI growth analyst for GA4 + Search Console
All your websites.
One analyst who reads every number.
Alpaga connects Google Analytics 4 and Search Console for your whole portfolio, flags what changed overnight, and tells you what to do next, with the evidence attached.
- Read-only Google access
- Tokens encrypted at rest
- No credit card
Morning briefing
Tue 21 Oct3 things changed overnight
Search clicks down 18% over 28 days
terrac.ing · GSC
4 queries rank top-10 with 0.9% CTR
applicost.com · GSC
Fastest-growing site: +41% sessions
mapanimate.com · GA4
Organic clicks · terrac.ing
GSCSince the Oct 2 peak: −18%
@terrac.ingwhy did organic traffic fall?
Two queries explain 71% of the drop: “terrace ideas” slipped from position 4.1 to 7.8 after Oct 3. Refresh that guide first: 3 sources
Connect your websites.
GA4 and Search Console for every site, mapped in minutes.
Understand your growth.
What changed, where, and how confident we are about it.
Know what to do next.
Prioritized actions with effort, mechanism and a metric to watch.
What you get
Fifteen dashboards, replaced by one morning read.
Alpaga is built for solo founders and small teams who run a portfolio, not a single site. Every metric shows its source, date range and comparison basis.
Insights without asking
Every morning Alpaga runs deterministic detectors over your data (traffic swings, organic declines, low-CTR queries, conversion drops) and explains the ones that matter.
Chat with @mentions
Ask “@mysite.com why did organic traffic fall?” or compare two sites in one question. The analyst calls read-only tools, cites dates and sources, and says when data is missing.
Growth Actions board
Turn any insight or answer into a task with priority, effort, the metric to watch and a follow-up check on the outcome 28 days later.
SEO opportunities, ranked
High-impression, low-CTR queries, rising and declining pages, and queries within reach of page one, ranked by potential, with the caveats Search Console imposes.
Read-only and private
Google access is read-only and stored encrypted on the server. Each workspace is isolated, and Alpaga never edits your analytics, website or ads.
Grounded, not generated
Numbers first. Then the AI.
Period comparisons, anomaly thresholds and CTR benchmarks are computed deterministically on the server. The AI only explains what the data shows, and every claim links back to the metric, site and date range it came from.
- Measured findings, hypotheses and recommendations are always separated
- Says “not tracked” instead of inventing conversions or revenue
- Never sums users across sites as if they were unique people
- Asks which site you meant instead of guessing
Evidence · terrac.ing
Search clicks (28d)
GSC · Sep 23 to Oct 20 vs Aug 26 to Sep 22
3,412
−18.0% from 4,160
Query “terrace ideas”
GSC · Sep 23 to Oct 20 vs Aug 26 to Sep 22
pos 7.8
−3.7 from pos 4.1
Organic sessions (28d)
GA4 · Sep 23 to Oct 20 vs Aug 26 to Sep 22
3,108
−15.8% from 3,690
How it works
From sign-in to first briefing in about five minutes.
- 01
Sign in with Google
Identity only. No analytics access yet.
- 02
Connect GA4 and Search Console
Two separate, read-only consents. Disconnect any time.
- 03
Pick your websites
Alpaga matches properties to domains; you confirm. 90 days of history backfill automatically.
- 04
Read the briefing, ask, act
Proactive insights each morning, a chat analyst on demand, and a board to track what you do about it.
Pricing
Start free. Upgrade when the portfolio grows.
Starter
Try Alpaga on your first projects.
$0/ month
- 2 websites
- GA4 + Search Console
- Weekly proactive insights
- 30 analyst questions / month
- Growth Actions board
- MCP for AI agents (300 calls / month)
Pro
For founders running a real portfolio.
$29/ month
- 15 websites
- Daily proactive insights
- 600 analyst questions / month
- Weekly portfolio briefing
- Page inspection for SEO checks
- Outcome tracking on actions
- MCP for AI agents (10,000 calls / month)
Portfolio
For studios, holding companies and agencies.
$79/ month
- 50 websites
- Everything in Pro
- 2,500 analyst questions / month
- Higher sync & refresh limits
- MCP for AI agents (50,000 calls / month)
- Priority support
FAQ
Questions, answered plainly.
What does Alpaga do?
Alpaga is an AI growth analyst for people who run several websites. It connects to Google Analytics 4 and Google Search Console, shows all your sites in one dashboard, detects meaningful changes every day, and recommends specific SEO, content, conversion and distribution actions backed by your own data.
Which data sources are supported?
Google Analytics 4 (via the Analytics Data and Admin APIs) and Google Search Console (Search Analytics API). Universal Analytics, Plausible, Matomo and others are not supported yet.
Can Alpaga change my analytics, website or Google settings?
No. Alpaga requests read-only scopes (analytics.readonly and webmasters.readonly). It never edits Google configuration, publishes content or changes your website.
How is my Google data protected?
OAuth refresh tokens are encrypted with AES-256-GCM on the server and are never sent to the browser or to the AI model. Every query and AI tool call is checked against your workspace membership, so one workspace cannot read another's data. You can disconnect Google and delete cached data at any time.
Does the AI make up numbers?
The analyst can only cite numbers returned by server-side tools that read your synced GA4 and Search Console data. Comparisons and anomaly detection are computed deterministically before the AI sees them, and answers separate measured findings from hypotheses. When conversion tracking or a source is missing, it says so instead of guessing.
How fresh is the data?
Alpaga backfills 90 days when you connect a site, then syncs daily and re-syncs the last few days to pick up Google's late-arriving data. Search Console data typically lags 2 to 3 days. Each metric shows its date range and last successful sync.
How many websites can I connect?
Starter includes 2 websites for free, Pro includes 15, and Portfolio includes 50. Each website can map to one GA4 property and one Search Console property, either of which is optional.
Who handles payments?
Subscriptions are processed by Polar, which acts as merchant of record and handles VAT and sales tax. You can upgrade, downgrade or cancel from the billing portal at any time.
Your sites are talking. Alpaga listens.
Connect Google in two clicks and get your first evidence-backed briefing today.